RGCA Media Tours

Market Your Gift Card Program on National Television

The RGCA offers its consumer-facing members the benefit of participating in several national television opportunities  members to market their gift card programs at a significantly discounted rate. The national TV opportunities air on more than 400 regional TV stations across the country and reach more than six million viewers. Check out our recent 2020 spring segment

The Fletcher Group, RGCA’s PR firm, will manage the entire process for your brand. Participating members will just need to provide inactive gift cards, packaging and a few sentences about their gift card program, and Fletcher will do the rest. The cost for participation is $2,500 per opportunity.

Download the Informational Brochure!

RGCA Media Tour 2020 Schedule and Availability

  • Springtime Gift Guide: Airs April 17 and 18 - SOLD OUT 
  • Holiday Gifting for Everyone: Airs November 20 and 21 - SOLD OUT 
  • Stress-Free Gift Giving: Airs December 3 and 4 - SOLD OUT
  • Holiday Gift: Airs December 11 and 12 - AVAILABLE

Be on the lookout for more opportunities to market your gift card program through the RGCA in early 2021!

Please contact us if you have questions!




To report any suspicious activity please email the Treasury IG for Tax Administration (TIGTA) at Lawenforcement@tigta.treas.gov

If you are over the age of 60 and expect you or someone you know has been a victim of fraud, you can also call the National Elder Fraud Hotline at 1-833-372-8311