RGCA Media Tours

Market Your Gift Card Program on National Television

The RGCA is offering three national television opportunities for consumer-facing members to market their gift card programs at a significantly discounted rate. The national TV opportunities will air on more than 400 regional TV stations across the country and reach more than six million viewers. Check out our recent 2019 spring segment. 

The Fletcher Group, RGCA’s PR firm, will manage the entire process for you. You will just need to provide inactive gift cards, packaging and a few sentences about your gift card program, and they’ll do the rest. The cost for participation is $2,000 per opportunity.

RGCA Media Tour 2020 Schedule and Availability

  • Springtime Gift Guide: Airs April 17 and 18 - SOLD OUT 
  • Holiday Gifting for Everyone: Airs November 20 and 21 - SOLD OUT 
  • Stress-Free Gift Giving: Airs December 3 and 4 - SOLD OUT


All the 2020 Media Tour opportunities are sold out. Be on the lookout for more opportunities to market your gift card program through the RGCA in early 2021!

Please contact us if you have questions!