A Message from the RGCA: Strategies for Navigating the COVID-19 Crisis

March 26,2020

We understand that COVID-19 is impacting all aspects of our daily lives and businesses. Here are ways gift card programs can help retailers, consumers, and the economy right now. Read the full article now... 

Experts say buying gift card will only 'go so far'...

Bethany Biron
March 20, 2020

"With retailers closing up shop around the country to curb the spread of the coronavirus, consumers are being called to support small businesses by buying digital gift cards to ensure cash flow in the short term. However, experts said that while gift cards can provide immediate relief for fixed-cost expenses like rent and utilities, many will need significant governmental aid to stay afloat and pay their workers." 

Read the full article now...

Retailers brace for the impact of coronavirus

Caroline Jansen, Retail Dive
March 18, 2020

"While consumers' appetite for discretionary shopping has decreased substantially, mass merchants and grocery stores grapple with new demands."

Read the full article now...

Creating and/or Updating Your RGCA Profile

March 16, 2020

If you missed the RGCA email on creating your new profile and logging in to the new website for the first time, please see our step-by-step instructions. If you attended the 2019 RGCA Forum, you will already have an existing profile and should follow these instructions. If you did not attend the 2019 RGCA Forum, please follow these instructions to create your profile.

Blackhawk Network Summit Canceled

March 11, 2020

Contact Blackhawk Network directly for more details.

Flourish Postponed—Attend Virtually March 16-17; InComm Partner Alliance Canceled

March 9, 2020

See the Flourish website for more information.

For questions on the InComm Partner Alliance, please contact alliance@incomm.com

The Impact of Corona Virus on Retail

Ben Unglesbee, Daphne Howland, Kaarin Vembar - Retail Dive
March 5, 2020

"While COVID-19 spreads globally, the retail industry braces for the outbreak's fallout."

Read the full article now.


Flourish in a Flash Podcast: The Future of B2B and Incentive Gift Card Programs

February 27, 2020

Listen now.

Americans have $21B in unused gift cards and store credits

Fox Business
February 18, 2020

"Although gift cards have topped holiday wish lists in recent years, half of U.S. adults currently have unredeemed gift cards or store credits that are estimated to be valued at $21 billion in untouched money, according to a new survey..."

Read the full article now.

The IRF 2020 Trends Report

The Incentive Research Foundation
January 17, 2020

"The IRF 2020 Trends Report highlights key trends that will affect organizations, their products and services, and the workforce in 2020. From enhancing program reporting to embracing the experience economy, the study identifies key areas of change and their implications for workforce engagement, incentive travel and recognition."

Read the full report now.